Closed Captioning Services

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Why Should you Invest in Professional Closed Captioning Services

With the mushrooming of the online video content, it is important to ensure that your videos are accessible. This can be achieved with the help of professional closed captioning services. Unlike subtitles, captions are widely used for the deaf and hard-of-hearing people and hence includes non-speech elements such as action, sound effects, speaker IDs, etc. Wondering how closed captions can enhance the value of your content besides improving accessibility? Read on to know more about closed captioning services and the benefits of captioning your videos.

  • User Control: Unlike open captions, closed captions provide the user the freedom to turn the captions on or off. While open captions are burned into the video, closed captions are added as a separate file. This, in turn, helps the user to toggle between the captions and switch it on or off. For instance, if the viewer can hear and wants to watch the video without any hindrances on the screen, then it is ideal to opt for closed captions. Therefore, closed captions provide a personalized user experience where you have an option to turn off the captions. 
  • Improves Video Accessibility: For the deaf and people with other hearing disabilities, closed captions are the equivalent alternative to videos. Thus, the quality of the video matters as even a minor error can alter the entire meaning of the video. Inaccurate captions can do more harm than good and hence require the assistance of professional captioning agencies. Furthermore, it is important to make sure that the captions meet quality standards such as DCMP, WCAG, and FCC.  The reason why it is not safe to rely on Automatic Speech Recognition (ASR) technology. Since it is a software, it may fail to produce accurate captions that perfectly meets all the quality standards. 
  • SEO Advantage: In the current digital age of online video content, thousands of videos are being uploaded every other minute. But how to stand apart from other videos is the greatest challenge. For example, among the hundreds of videos on a coffee cake recipe, how to make sure that users watch your video. Here comes the role of captions! Since the web crawlers cannot comprehend the spoken word, captions are added to enhance the search engine optimization of your video. 
  • Closed Captions for Academic purposes: Closed captions are used as a learning tool for most college and university students. It aids in the learning process of students with hearing disabilities. Moreover, closed captions help students to comprehend the content in their educational videos during cases such as poor audio quality, noisy environment, unfamiliar accent of the speaker, etc. Since the information retention rate of the combination of audio and visual instruction is higher, closed captions are considered as a powerful learning aid to improve both retention and focus. 

Now that you are aware of the benefits of adding closed captions to your video, you can approach a professional closed captioning agency for premium time-synchronized captions. Transcription Services US can be a perfect option with its flawless captions and successful client service. Upload your video file to receive a free quote. Add more value to your videos, get your video captioned now! 

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